You need a writer who "gets it" -- quickly.
You need someone who can step in and handle a project like an insider. A writer who asks the right questions -- about your audience, your purpose, your service, your product, your culture. The kind of writer who listens before talking -- a writer who thinks like a consultant.
You need professionalism.
You need a writer with more than 15 years experience with a range of clients… from CEOs, VPs and marketing/communication people to graphic designers, account reps, producers and editors. A writer who’s comfortable in settings that run from large corporations and government agencies to schools, hospitals and small businesses.
And of course -- creativity.
You need a writer who approaches your project with fresh and effective ways to communicate ... whether it’s a marketing strategy, product training, a development campaign or a magazine article. A writer who knows the proper rules of writing - and when to stretch those rules.
When you hire a professional writer, you should expect excellent writing on target, on time and on budget – delivered with professional style and a creative edge. That’s what I do.